new balance - “set/go”

 
 

Country Crock hired us to make their product “authentic.” We took to the heartland where demographics told us that Crock was deeply popular. We found a real family who used the product and documented them in their real life.

A completely unscripted short documentary showcasing a real product, we sought out and created moments with a real family.

We wanted to include this project to show our ability to capture real intimate slice of life moments that feel authentic and incorporate the product seamlessly.

 
 
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OVER 7 MILLION VIEWS.

712 MILLION IMPRESSIONS ACROSS CHANNELS. 

 
 
 

Country Crock hired us to make their product “authentic.” We took to the heartland where demographics told us that Crock was deeply popular. We found a real family who used the product and documented them in their real life.

A completely unscripted short documentary showcasing a real product, we sought out and created moments with a real family.

We wanted to include this project to show our ability to capture real intimate slice of life moments that feel authentic and incorporate the product seamlessly.

 
 
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We wanted to include this project to show our ability to capture real intimate slice of life moments that feel authentic and incorporate the product seamlessly.

 
 
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